As more and more companies go digital and venture into cyberspace to keep up with the changing times, the demand for tech experts has increased significantly. “We see a continued strong demand in digital deals in areas of cloud, data & analytics, and cybersecurity,” a TOI report quoted Infosys CEO Salil Parekh. In this article, we will discuss eight amazing ways to attract top tech talent in 2023. We will explore the importance of having a strong employer brand, the power of leveraging social media, and how to use referral programs to your advantage. So, let’s get started!
In addition to this, the pandemic has changed things and altered the way we work forever. As per recent research carried out by IBM, 54% of workers want to work remotely 100% of the time, and 8 out of 10 workers want to work from home for at least one day a week.
Ways to Attract Top Tech Talent in 2023
In the past, the best way to attract top talent was to offer a handsome paycheque. However, tech professionals today want more than just a good CTC. Recruitment is a two-way process. To hire the best tech talent for your company, you need to offer the ideal candidate precisely what they are looking for.
Here are eight amazing ways to attract top tech talent in 2023:
1. Offer suitable perks and benefits
While making an offer, make sure the perks and benefits you have included add some real value to the employee. There are various superficial perks and benefits that companies offer to attract candidates. While this might have worked in the past, it will no longer serve the purpose as tech professionals today are looking for things that go beyond salary.
Some other perks that you can include in your offer are flexible working hours, time off for personal development, assistance in setting up a home office, and so on. Higher salaries matter, yes, but in addition to that, there are various things that a candidate compares before accepting a job offer.
2. Using AI-Enabled Tools
Companies use several AI-enabled tools such as HireVue, HiredScore, and Wade & Wendy to speed up the recruitment process. These tools provide leads about the right candidates, help in screening resumes, scheduling interviews, etc.
Going through a pile of resumes is usually the first step of the recruitment process. And this is quite a time-consuming, as well as tedious task. Many resumes do not fit the job description and are usually eliminated at this stage. It still takes a lot of time and effort on the employer’s part to scrutinize every resume. This process can get a whole lot easier by using AI-enabled tools.
3. Programmed Job Advertising
It is human to make errors. But that is not the case with software. Using job advertising software will eliminate the chances of human errors and will also speed up the process of recruitment. In programmed advertising, the software performs the buying, placement, and optimization of ads.
It is a daunting task for humans to reach out to the correct candidates and take care of job advertisements. When software is doing this, companies can easily target potential candidates across the internet.
4. Look for skills, not a degree
In the changing times, it is vital to alter the parameters of hiring a candidate. It doesn’t always mean that the candidate with a formal college degree is the right choice for your company. At times, candidates who do not have a formal degree have the necessary skills and are more suitable for the job role.
In the future, jobs will be less about degrees, and more about skills. So if you want to hire top tech talent for your company, pay more attention to how the candidate performs in the recruitment test, and less to the fact if they hold a college degree or not.
5. Make your job listings about the job role
Candidates always market themselves to find their dream job. But companies often forget that in order to get their dream candidate, they must also put in the effort and market themselves.
Once you are sure that you have narrowed down the correct candidate, take time out and tell them about the impact that they will be having on the company. People like to know the work they will do in an organization is valued and directly impacts its operations.
6. Increase your reach
Typically, candidates find their jobs through job portals, newsletters, job advertisements, and so on, followed by reviewing the company’s website, social media handles, blogs, etc. In order to gain the candidates’ trust, you can write about your business’ nature, work ethic, policies, etc., on your company website. This gives them a sense of what the organization is about and makes an impression.
Furthermore, when a company has a good reach on multiple platforms, it becomes easier to find the right candidates. Establishing your brand’s reputation in your industry is also a great way to build your reach. Hosting online events and conferences or participating in existing ones are both great ways to increase your brand’s presence.
7. Use social media
Social media is a powerful tool for attracting candidates these days. People spend most of their time on social media platforms like Instagram, Facebook, etc. These platforms have the option of running paid promotions to help you find the correct candidate. While this might not be a regular approach, it will help in broadening your audience and will increase your brand’s presence.
8. Consider work from home option permanently
There are many tasks in an organization that can be carried out digitally. For this, an employee might not need to be present in the office. You can consider the option of offering remote job roles to broaden your options of candidates.
Since geographical boundaries won’t stand in your way anymore, you can hire someone from any corner of the world and make things work. It will give you a wide choice of candidates and attract more candidates since they will have more freedom when it comes to picking their working hours. Working from home is beneficial for both employees as well as employers. And it is about time we acknowledge that.
We hope these tips will help you in finding the perfect candidate for your company. If you want to know more about tech recruitment, reach out to us by clicking here.
